Bright Eyes Patient Spotlight: Michele Northup
July 22nd, 2009Here at Bright Eyes Family Vision Care, we have some very interesting patients. I am always amazed at the things that patients have going on. Whether it is starting a business, a community project, or personal hobby, our patients always having something fascinating to talk about.
So Bright Eyes has decided to feature our most interesting patient on our blog with a new series called: Bright Eyes Patient Spotlight! And although I have had a few ideas about who to Spotlight, Michele Northrup made it very easy by coming in and tweeting her entire eye exam on Twitter!!
But before we get to the exam tweeting, let me tell you about Michele. She is an incredibly funny, energetic woman. She is always doing a million things and has a million more ideas. One idea that has kept her very busy is her company Intensity Academy, that produces Award-winning hotsauces.
But I’m not the only one who has noticed. For one, Michele is a finalist for Business Woman of the Year by the Tampa Bay Business Journal. This is a big honor and she is very excited about it. But she also is a sought-after social-media consultant, who teaches classes on how to market brands via websites likes Facebook.com and Twitter.com.
So now that you know a bit about Michele. You can see how she works in action, via her eye exam at Bright Eyes. Here is a sampling of Michele’s tweets, including pictures:
@Brighteyestampa on my way to my 1st eye appt with @NateBW & crew at Bright Eyes in Westchase. Twitter Tour of the appt to come. Stay tuned!
@BrighteyesTampa crew welcoming me for my 1st eye appt.

Seeing 3-D testing depth perception. I passed w/ flying colors! @BrightEyesTampa

@BrighteyesTampa checkin’ to SEE if my eyes are healthy & bright! Doc Nate & crew are GREAT! Dialation next!!

@BrighteyesTampa ’s fashion eye consultant! Helping me pick THE perfect pair of glasses!!!

Here are the lenses I like…a neutral metal frame. Whatcha’ think???

RT @BrightEyesTampa: If anyone wants to make an apt call 813-792-0637 or http://brighteyestampa.com. Say you saw us on twitter for discounts
RT @BrightEyesTampa: When you buy a compete pair of glasses at @BrightEyesTampa, mention Twitter or @MicheleNorthrup and get a FREE bottle of hotsauce!
@BrightEyesTampa bringing the whole fam. in to SEE the fab folks in westchase!I LOVED my appt so much yesterday I decided to rally troops!
So in honor of Michele being the first Bright Eyes Patient Spotlight and for being such a good sport, I am offering a FREE bottle of Intensity Academy hotsauce to anyone who purchases a complete pair of glasses and mentions that saw the ad on Twitter.
Cheers!
Dr. Bonilla-Warford
Bright Eyes Family Vision Care
Westchase, Tampa, FL
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My daughter’s name is Nora. She is, of course, adorable. And since I am an eye doctor, I have been watching with interest how her eyes and vision develop since she was just minutes old. First she opened her eyes. Then she got better at moving them (but not necessarily together.) Finally, she developed a wide-eyed inquisitive way of looking at things that has not faded.
Like I do with all infants, I first checked that she can see well out of each eye. I then made sure her eyes are straight and not drifting inward or outward. I checked to see if her eyes can turn inward the proper amount when she looks at an object or toy up close. I shined some bright lights in her eyes to make sure that her pupils react properly to light. They did.
The drops take 15 minutes or so to take effect, so we all went out in the waiting area. We passed the time by trying on some baby sunglasses, which were very cute on her. After the spray worked its magic, I had Cristina hold Nora and I examined very carefully all around the